• Copywriting
  • Content
  • Editing
  • About
John Baglione - Writer & Editor

"What makes you think a writer isn't a salesman?" —Kurt Vonnegut

  • Copywriting
  • Content
  • Editing
  • About
 

Welcome, Fellow Minutemen!

These are some of my favorite pieces from my time at Harvard’s flagship and major communications offices. Please click the headlines, scroll the carousels, or look through my portfolio via the menu above.

 
 
For more than 50 years, the Harvard community has helped to preserve a plaque on the Anderson Memorial Bridge memorializing Quentin Compson, the tragic hero of some of William Faulkner's most influential fiction. Wikimedia Commons

The Mysterious Journey
of Quentin’s Plaque

For decades, literature fans and Harvard alumni have maintained and restored a memorial to Quentin Compson, tragic hero of William Faulkner’s greatest works and fictional alum of the Harvard Class of 1913. This was my magnum opus at the Gazette, spanning several months of interviews and research and connecting generations of alumni—all to honor a mutual friend who didn’t even exist.


Iran: Women Only

One of two pieces I did on art exhibits in Harvard’s libraries, photojournalist Randy Goodman gave me a personal tour through her visual examination of girlhood and womanhood in Iran in the 1980s and 2010s.


HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-5.png HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-7.png HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-8.png HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-6.png HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-3.png HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-1.png HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-2.png HAA 25-5668 UAE Rebus Puzzle Coasters V6 (2)-4.png

Rebus Coasters

It can’t always be about asking for money! Harvard throws dozens of events—advancement trainings, awards ceremonies, recognition dinners, and the world-famous Reunions Week, to name a few. A nice meal and time with the president can make the people who give their time and money feel recognized, but the fine details make it stick. Veritas coasters would have been easy, but these rebus puzzles became the unintended hit of the night. Attendees were going table to table to make sure they had the full collection. (Ask me about the ones they didn’t use, i.e., the best ones.)


#HarvardUnwind

Harvard students bear the stigma of everything critics believe about the university: elitist, smug, and deeply uncool. With this Instagram series, I wanted to show that Harvard students are just like anyone else their age. I talked to students around campus about anything except what they were studying, if only to give them a much-needed break. The response was extraordinary, exceeding our average engagement numbers and generating overwhelmingly positive comments. We even caught the attention of then-President Larry Bacow.

Screen Shot 2018-07-22 at 8.39.08 AM.png Screen Shot 2021-01-05 at 10.11.44 AM.png Screen Shot 2018-07-22 at 8.40.51 AM.png Screen Shot 2020-01-13 at 1.47.54 PM.png Screen Shot 2018-04-22 at 3.23.47 PM.png Screen Shot 2018-04-22 at 3.12.20 PM.png Screen Shot 2018-07-22 at 8.43.56 AM.png Screen Shot 2018-04-22 at 3.13.16 PM.png

EDITORIAL ACCOLADES

“I want to thank you for your excellent copy catches as we were racing to get [the Report of Giving] done. On more than one occasion I said out loud as I was moving through your edits: ‘GREAT CATCH.’”
— Kevin Miller, AA&D Creative Director
“I have had my own business for 20 years and have never been as fortunate as to find someone with your talent and attention to detail. Your work has truly made my company better.”
— Mike Hardman, Hardman Group LLC

2019 CASE Grand Gold 🏅

The Harvard Campaign Report

2021 CASE Bronze 🥉

Digital Donor Reports

2024 CASE Gold 🥇

Harvard Climate Digest (renamed in 2025)

“He meticulously copyedits large amounts of material in an insanely short amount of time with a delightful disposition [and] routinely saves many of us from embarrassing ourselves, our deans, and our beloved Harvard.”
— Anonymous annual reviewer
“John brings a unique perspective as a copy editor—offering thoughtful, sometimes challenging, commentary on messaging. I welcome this from John because I think it’s healthy to reconsider conventions. ”
— Anonymous annual reviewer